New Launch Condo Research Consultation

At Decoupling Expertise, we specialise in helping investment-centric property buyers research and select the best new development to invest in. We believe that investing in a new launch condo, akin to equity investing, deserves the same amount of rigor placed into a structured research process, combining both thorough desktop research with substantial on-ground validation.

Modular Services to Help You Invest with Confidence

Macro Analysis Suite

New Launch Investment Strategy Planning

  • Define your investment objective: capital gain focused, rental income focused or hybrid
  • Define budget consideration, estimate holding duration and address lifestyle concerns
  • Outcome: Develop a clear and well articulated investment plan that works for you

New Launch Project Comparison

  • Tailored for buyers navigating the dilemma of choosing between 2-3 launch projects
  • Side by side comparison between projects comparing across 5 key fundamental attributes
  • Outcome: Clear attribute comparison table for new launch in consideration

New Launch Project Research and Shortlist

  • Structured process to shortlist new launch projects that aligns with your objective
  • Cut through marketing hype to unveil key strengths and risk of projects
  • Outcome: Create a shortlist of projects that you should be looking at.

New Launch vs Resale Comparison

  • For buyers undecided between a new launch vs resale condo
  • Detailed side by side comparison between options. Covers; lease life, layout efficiency, entry price and other key attributes.
  • Outcome: A clear consideration of which asset class works best for you

Micro Analysis Suite

Layout & Floor Plan Comparison

  • For buyers that are looking to shortlist the best unit type within a new launch
  • Detailed comparison of floorplan between different unit type and layout within a new launch
  • Outcome: Leverage on our experience, shortlist the optimal stack layout to consider

Unit & Stack Selection Strategy

  • Cater for launch date execution, for buyers that are ready to ballot
  • Detailed breakdown of new launch site plan to identify optimal stack for consideration
  • Outcome: Clear game plan on stack and unit to shortlist for launch day

On-Ground Research

  • Guided site visits to shortlisted showflats and relevant resale projects
  • Conducted over 2 to 3 weekends to build your ability to recognise opportunities yourself
  • Outcome: Gain practical insights from an advisor and develop your own investment acumen.

Financial Planning Suite

New Launch Purchase Budget Calculation

Monthly Cash Flow Planning

Drop us a text to get your question answered within 24hrs.

Know if our service is a right fit for you

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What You’ll Receive

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Our Research-Driven Approach

We don’t rely on guesswork, every recommendation is grounded in detailed, data-backed research.
As a testimony of our work check out our library of research articles

Thomson Reserve vs Lucerne Grand compared on 8 investment criteria: unit type, resale demand, schools, supply, price, catalysts and rental support...

03/10/2026

Why Are We Doing This Analysis? The way to make money in real estate investing in Singapore often has to do with finding the most advantageous entry price, and there are several ways to sieve out..

25/09/2026

Introduction: Is the Developer Discount Real, or Just a Repriced List Price? The Continuum’s developer is currently advertising discounts of $450,000 to $780,000 off the seven remaining 5-bedroom units at this Thiam Siew Avenue freehold. On..

15/09/2026

Decoupling Expertise builds Thomson Reserve's projected launch price from the ground up and checks it against the Thomson corridor's Lower Bound, Fair Value, and Upper Bound comparables...

11/09/2026

DE's price-gap study shows the new-launch premium over resale has nearly halved since 2023, from 19.1% to 10.9% in 2026. See which 2026 launches are priced above or below their resale comparables...

09/09/2026

Thomson Reserve is projected at $2,703-$2,948 psf. Here are 5 resale condos with documented returns that may match or outperform its capital appreciation potential...

19/08/2026

Meet Our Team of New Launch Research Analyst

We build our team and processes to help our client achieve their property goals Through decoupling

Jue Wen

Jue Wen is the property analyst and content marketing lead at decoupling expertise. He had over 10 tears of experience in real estate investing and have written over 40 detailed guides on decoupling and minimising ABSD.

Kenji

Kenji specialises in helping customers minimise ABSD when acquiring their 2nd investment property. Over 15 years of his career as a realtor, he has developed a specialised knowledge in property decoupling helping over 278 clients successful purchase their 2nd property via decoupling.

Lucius Chua

Lucius specialises in providing advisory and consulting services to real estate investors looking to own multiple properties in Singapore without ABSD. His expertise lies in the sourcing of high rental yield property geared towards creating passive income and purposed for succession planning.

Michele Guan

Michele specialises in investment property research. Her strenght lies in helping investors shortlist investment properties with the optimal capital appreciation potential. her emphasis on data driven research, coupled with on ground expertise have assisted multiple clients in the purchase of their 2nd property.

Not Sure If You’ve Chosen the Right Project? Let’s Validate It.

Get a professional, unbiased second opinion — no pressure, no obligations.

Drop us a text to reaffirm your decision

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Jue Wen

Author

Jue Wen is the property analyst and content marketing lead at decoupling expertise.
He specialises in helping clients overcome the complexities involved in owning their second private property in Singapore.
He had over 10 years of experience in real estate investing and have written over 40 detail guides on decoupling and minimising ABSD. He is a licensed real estate consultant and holds a Bachelor degree in Business Management from the Nanyang Technological University.

Kenji

Co-Author

Kenji is the Group Division Director of ERA Realty Network.
He have got over 20 years of experience in real estate and have successfully helped over 50 couples purchased their second property. He specialises in helping client achieve the best approach towards acquiring their ideal investment properties while minimising ABSD.